ä will have broad, deep and more timely content. Some of our exciting features will be:

• wildlife news
• travel (e.g. safaris)
• information on endangered species
• newsletters
• educational information
• activist information
• other exciting areas not listed here for confidentiality purposes until our launch

ä will address the diverse needs and interests within wildlife enthusiasts and non-enthusiasts.

The site will feature "best-of-breed" communications features that enable users to network and do more. Users will have everything from email, chat, and instant messaging capability to bulletin boards and customized web pages.

In addition to links to retail sites that provide wildlife related products, ä will provide a unique appeal to wildlife enthusiasts in facilitating donations to wildlife conservation organizations at the same time ensuring products are below retail and environmentally friendly. 

While all these attributes are compelling in isolation, they become exceptionally valuable when combined at a single site.